Tax2Win
Owning filing season, from billboard to landing page.
Campaign · OOH · Performance3.2× leads
Content that looks like somewhere.
Photography and film, social and campaign creative, all with a point of view. It is made in Jaipur and art-directed so one idea survives every format, from the hoarding to the six-second cut.
- 2016
- studio founded in Jaipur
- 100+
- brands worked with
- 4.6
- Google rating, 11 reviews
- 2-TA-8, Sector 2, Jawahar Nagar, Jaipur
- The studio
What a production actually delivers
Most agencies sell a shoot day. A shoot day is only the middle of the job. Here is what a production from us contains, in the order you will meet it.
- A written shot list, approved before anyone picks up a camera
- Every frame is tied to a use: the hero image, the product detail, the vertical cut, the thumbnail. You sign off on the list, not on a mood board, so the shoot day holds no surprises.
- A planned shoot day, with location and light and the people all sorted
- Call times are set around the light. Permissions are arranged for any monument or public space, and props and wardrobe are confirmed. A named person on your side can approve on the spot.
- Selects, not a dump of raw files
- We edit the take down to the frames and clips that earn their place, then colour-grade them as one set. You get a curated library, not four hundred near-identical photographs.
- Cut-downs for every format the idea has to live in
- The film becomes the reel and the story, then the pre-roll and the still. Each is cropped and paced for its screen from the start. None is a landscape file squashed into a vertical one.
- An asset library your team can actually use
- Everything is named and sorted, then delivered in web, print and social sizes. The colour rules and caption tone sit beside it. Next month's post starts from the library. Nobody searches a drive.
- Clear terms on files, usage and re-use
- The proposal states who holds the final files, where they may run and for how long. Raw footage is covered in writing before the shoot. So are models' releases and music licences. Nobody argues about them after.
Most Jaipur content could be anywhere
Scroll the feeds of businesses in any Indian city and the same things appear: a template with a gradient, a stock image of hands on a laptop, a festival greeting in a borrowed typeface. None of it is wrong. All of it is interchangeable. A customer who sees it learns that you exist and nothing about why they should choose you.
Jaipur is a hard place to be generic in. The old city is known as the Pink City, a colour you can see on its walls. The Jantar Mantar, the astronomical observatory, has been a UNESCO World Heritage Site since 2010. Block printing is a living craft in the region. Sanganer and Bagru show how two places a short way apart can have entirely different visual languages. One prints fine floral work in soft colours. The other prefers bold geometry in earthy red, black and indigo. Specificity is the local tradition.
That is the argument behind our creative work. Content earns attention when it looks like a particular place, a particular room, a particular person's hands. We art-direct a single idea. The photograph, the film, the reel and the billboard then feel like one decision. The studio's founder is a photographer as well as a designer, so whoever writes the brief is also reading the light.
That is the argument behind our creative work.
Looking like somewhere does not mean putting a fort in the background. For a clinic it is the actual waiting room. For a manufacturer it is the floor, the tool, the hand that finishes the product. We find what is true and visible about your business and build the craft around it. The result is content a stranger could attribute to you with the logo covered.
Campaigns we have made.
Real briefs where creative & content did the heavy lifting.
MasterChef Rajasthan
A regional flagship made cinematic.
Identity · On-airS2 highest TVR
Mission TEE
Technical education, made aspirational.
Identity · Campaign3 states rolled out
Jaipur Health Festival
Owned media that sold out a city-scale festival’s partnerships.
PR · Press · Event Identity12+ tier-1 features
How we make content in Jaipur
The decisions that separate a distinctive production from a competent one are mostly made before the shoot. These are the habits we apply here.
Photograph where the work actually happens
Your own workshop is a better set than any rented studio. So is your clinic, your classroom or your kitchen. Each carries details a competitor cannot copy. We scout it first and shoot it honestly.
Plan around the light and the calendar
Jaipur sun is strong and flat at midday, so where we can we schedule around the early and late hours. The content plan follows your selling seasons. The festival and wedding periods that move local demand shape it too.
Write in the language your customer reads
Hindi-first, English-first or both is a creative decision, not a translation job. For Tax2Win we wrote Hindi-first so the same promise worked on a hoarding and in a short video.
Shoot product twice: clean and in life
A product photographed on a plain background suits the catalogue and the marketplace listing. The same product in a real setting does the persuading on social and in ads. We plan both in one day.
Brief creators and UGC against the same direction
Creator and customer content works when it follows a short set of visual and tonal rules. We write them, so outside contributors strengthen the brand look instead of diluting it.
Treat every format as a cut of the same idea
A reel is not a separate project from a hoarding. We design the idea first, then crop, pace and caption it for each screen, which also cuts the cost of producing the next batch.
Rajasthan brands we have made content for
These Rajasthan organisations are among the brands we have worked with. Creative is often the second project, after the identity it has to carry.
Meet the whole roster- Arya College of Engg. & I.T.
- Bal Sansar Sansthan
- Global Health & Wellness Festival
- Jaipur Health Festival
- MasterChef Rajasthan
- Regional Passport Office, Jaipur
From ₹25,000/ month
Brands that need a steady creative engine, not another freelancer. Delivery is usually monthly, after a 3‑month start.
Starting points in rupees, excluding taxes; the scope sets the final number (₹25,000 is the floor, not a quote). See how pricing works
What people ask before a shoot.
Reading list: What qualifies a ‘good design’?
What is a content retainer, and how does it work?
A retainer is a monthly arrangement for a steady flow of content. It brings a calendar and planned shoots, along with edits and publishing support. The scope and cadence are written into the proposal. It suits brands that need to appear every week rather than once a quarter.
Who owns the footage and the raw files?
You own the finished, paid-for deliverables. The proposal states who holds the raw files and how long we archive them. It also says how any music, model or location rights are licensed. We settle this before the shoot, because it is awkward to negotiate afterwards.
How do shoot logistics and locations work in Jaipur?
First we scout. Then call times are fixed around the light, and permissions are arranged where a monument or public space needs them. Many shoots run best at your own premises, which are free and more truthful. Crew and lighting come with us, and so does a named producer.
How many assets will one shoot day produce?
It depends on the format and the complexity of the setups. A product day yields more finished stills than a film day yields finished edits. We agree the shot list and the expected deliverables in writing before the day, so you know what you are buying.
How long does it take from brief to delivery?
Planning comes first, then the shoot, then selects and edits. Stills move faster than film. A campaign with several cut-downs takes longer than a single asset. The proposal comes with a dated schedule that marks the approval points.
Can you make Hindi and regional-language content?
Language is part of the creative idea, so we treat it that way. Tax2Win was written Hindi-first, so a household could read it on a hoarding, in a short video and on a landing page without translation. We advise on which language suits each channel.
Do you work with influencers and user-generated content?
We extend the direction we set. A short brief covers the look and the tone, and what to avoid, so creator and customer content sits beside professionally shot work without clashing. Selection and usage terms are something we can handle too.
How does creative content connect to our brand identity?
Identity decides the colour and the type, and the tone. Creative content is where those rules meet a camera and a calendar. If your identity was designed elsewhere we can work from it. If it is missing, we will say so before shooting.
Tell us what it should look like
Send the product or the place or the problem. We will come back within four working hours. You get how we would shoot it and what you would hold at the end.
Start a projectWe reply within four working hours, from a person.